StempelkarlGuides
Keep your regulars, without paper and without an app
What a digital stamp card can do, what a rewards program for a small business looks like and how you notice who stays away. Practical, without jargon.
Basics
- Loyalty program: how a customer loyalty scheme works for your shopWhat is a loyalty program? The main types compared, what really works for small local businesses and how to set one up step by step.
- Digital stamp card: how it works for guests and businessesA digital stamp card on the phone instead of paper: how guests collect stamps, what your business needs, how cheating is prevented and what to look for.
- Loyalty card in Apple Wallet and Google Wallet: how to create oneA loyalty card in Apple Wallet and Google Wallet: what a wallet pass is, how to create one, what customers see on their phone and what privacy means here.
- Rewards program for small businesses: paper, app or wallet card?Rewards program for small businesses: paper punch card, your own app, a wallet card and coalition programs compared, plus rewards that suit your business.
In practice
- Customer retention ideas: 12 ways to turn guests into regularsCustomer retention for local businesses: what a regular is worth and 12 practical ideas for cafés, bakeries, hairdressers and shops, most without software.
- Stamp card template: what to put on it, with copy-ready textA stamp card template to copy: what belongs on a good stamp card, how many stamps suit each industry, reward wording and design tips for print and phone.
- Win back regulars: notice who is staying away before they are goneHow to win back regulars before they are gone: spotting who is staying away, what a good win-back message sounds like and how to measure the effect honestly.
- Push messages to customers: what the GDPR and German law requirePush messages to customers and the GDPR: what wallet notifications are, when you may send them, and how consent, unsubscribing and sending limits work.
By industry
- Stamp cards for cafés: loyalty that fits the coffee routineStamp card for your café or coffee shop: how many stamps, which reward, stamping without slowing the queue and messages that bring regulars back.
- Stamp cards for bakeries: customer loyalty across every branchStamp card for your bakery: which reward, how many stamps, stamping in the Saturday queue and one card that counts across all your branches.
- Stamp cards for hairdressers: loyalty that follows the booking rhythmStamp card for hair salons: fewer stamps, the right reward and reminders when a client drifts away from her usual appointment rhythm.